Crossplay
About Jin Oh
I've spent more than 20 years in the video game industry, building and leading businesses across global markets. Most recently, I was Chief Global Publishing Officer at KRAFTON, and before that Partner & Head of Asia Pacific at BITKRAFT Ventures. Earlier, I was President of Worldwide Publishing and International Operations at Riot Games, CEO of Garena, and a leader at Blizzard Entertainment. I've also been active in games investing and advisory, including with Bain & Company and Andreessen Horowitz.
Along the way, I've had the opportunity to work on games including League of Legends, VALORANT, Teamfight Tactics, Free Fire, World of Warcraft, StarCraft, inZOI, and Subnautica 2.
Today, I'm the founder of Crossplay, a platform for my work and ideas in the games industry, through which I write, speak, advise, and take on select projects.
Much of my work centers on a few recurring questions: How do we better understand players? How do great games become enduring businesses? How do global companies balance central strategy with local insight? And how do organizations consistently execute what everyone knows is important, but few do well?
I'm the author of Player-Focus, a book about putting players at the center of how game companies make decisions. Born in Korea, I've lived and worked in Korea, Singapore, the Philippines, and the United States, and am currently based in Seoul.
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